Graphic design is an integral part of our everyday lives. Good design is a way to enhance the brand's identity and goes beyond its physical appearance. It is used to convey information, communicate messages, or convince our audiences through a variety of images, shades and shapes.
It can be difficult to keep up with all the influences and players in graphic design. It's important to stay current with graphic design trends as a designer and decide which ones will work for your portfolio.
Graphic design trends are not just a passing fad. They reflect years of limitations and cliches that have been rewritten in the name of new ideas. Imagine how boring it would be to live with the same design every day.
These 10 graphic design trends will be the most important to keep an eye on in the coming year. They include minimalist logos and dreamy gradients, as well as abstract surrealism or maximalism.
- 90s Nostalgia
Recent media, including Netflix's Cobra Kai & Stranger Things, brought back 80s nostalgia. They introduced a new era of vaporwave landscapes and neon colors as well as Gothic serifs. Retro comebacks will finally hit the 90s by 2022!
The 90s are returning in a variety styles, as you'll see from many of the trends in this list. This particular trend is based on nostalgia, that longing for a more idealized look backward.
To that end, we are trying to relive the 90s with simple emojis and primitive internet frames. Bright color blocks and dripping slime from childhood are still kings.
Pixels, grainy textures and '90s computer graphics are all reminiscent of the past. These can all be combined with modern designs using color, gradients and 3D graphics. Grainy backgrounds look best when paired with large, contrast fonts. Retro film effects add texture to graphic design and make ordinary images look more interesting than if they were printed.
Retro will be a hot trend in 2022, both in graphic design and motion design.
This trend is growing in popularity and momentum. People are sick of using stricken, neutral fonts (fonts that don't have serifs). There is a need for more font variety in logos as well as company fonts. Antiqua fonts (fonts that are sans serifs) is back in fashion.
Variant fonts, as well as fonts that react to sounds or movements, are becoming more common.
The typographic borders blurred, and structural text seems to have many options. Everywhere you can bend, maximum thicken, or change the proportions of letters, it is used. The continuation will be seen in 2022, as it is an excellent way to present any visual.
It is worth using experimental accentuation and choosing the right fonts. Standard readable fonts are better for information. Keep in mind that each font has developed a distinct anatomy over time. It is unacceptable to alter some strokes.
Many graphic designers today experiment with creating images and adding monochrome effects to them. Monochrome effects are a continuation of the two-color trend of 2017, and are increasingly popular among graphic designers. Monochrome filters can be used to achieve unusual results
- Colorful minimalism
Minimalist design is often associated with monochromatic colors and white space. However, you don't need to sacrifice color if you choose a minimalist look. This trend of colorful minimalism has been particularly popular in branding. It combines large amounts of white space with striking pops of bright colors or vice versa.
Designers tend to use a few basic colors in a single composition to highlight a feature. This is evident with this business card by K. Friedrich Design.
- Combining 2D and 3D
3D design has seen an increase in popularity over the years. Designers have unlimited creative potential because there are so many options.
We are seeing the most interesting work in this area, from 3D visualizations that blur digital and physical boundaries to mashups that combine 2D graphics with paper cutouts.
2022 is the year of significant cross-overs between 2D/3D
- Geometric shapes
Graphic design is seeing more geometric shapes this year. Designers will use these shapes wherever they go, replacing the abstract ones that used to be the basis of graphic design.
They can be combined with any image to create an unusual mix of details. Many companies like Venngage, Zendesk and Rivet have adopted them. You can also use shapes to display data points and content, or even reflect your brand. These shapes, when combined with muted colours, create attractive visual effects and text that is easy to read for clients.
- Simplified Logos
Maximalism is now simplification.
As we approach 2022, brands are reinventing their brand. Creating a simplified logo can be one of the best ways to give new life to an established brand. Many companies and their brand designers are starting from scratch, whether it's to appeal more to new audiences, make themselves more approachable or give their brands a facelift. This means reducing the amount of detail and complicated design elements.
Taylor explains that "a lot of brands gave their logos a glow-up" over the past year. We are now seeing simpler, refined designs that can be recognized at small and large sizes on both screen and offline. Flat vector shapes are preferred over smaller details and color palettes that only one or two shades. This results in a more youthful and cleaner logo. It also gives new life to brands that we love.
- Holography And Glass Morphism
Humans are attracted to reflective surfaces and shiny objects since they were born. This is why graphic design will continue to be a popular trend in 2022. Future-looking are the reflections of glass and holographic colors. This trend can revitalize graphic design and solve the problem with static. The light beams create an image that shimmers and moves the design object.
Holography is eye-catching because of its use of light and color. With its mixture of multidimensional pastel accents and glossy colors, the holographic design is futuristic and high-tech. Even static photos can seem animated by the glare, which creates an illusion of movement.
Glass morphism was a popular trend 8 years ago, with the release iOS7. It was again popular. Windows 11 are held in the spirit of glass morphism. This new trend in graphic design is 2022. It includes transparent frosted glass backgrounds and realistic motion animations of crystalline elements.
- Adaptability And Flexibility
Online presence is growing at an increasing rate. Graphic designs must be consistent across all touchpoints. Graphic design must be adaptable and flexible, taking advantage of both the digital and physical worlds.
Almost half of all graphic design views are made on universal devices. People are increasingly using a variety gadgets to augment their smartphones. These include smartwatches and wireless headphones as well as VR headsets and smartwatches. Graphic design is often poor on wearable devices. This issue will be more prominent in 2022.
- Twisted and large typography
Twisted typography is any "offbeat" trend that disrupts your order. It can be one letter upside down, in a smaller or larger font or completely left out.
You could arrange a portion of your lettering with a smaller font so they convey a different message than the rest. This is a great way of highlighting a particular area and drawing attention to it.
Large fonts are another aspect of typography. Font styles and sizes can change year to year. Designers are reintroducing large font sizes to their designs. Brands will expect their visuals to be memorable in 2022. Large font sizes will be the preferred method.
As we have seen with many of our brand identity trends this is critical for drawing attention in an increasingly digital world. Everyone is competing for the attention of the same people. Large fonts help you stand out among the rest. It's also a great way to personalize your designs.
As a whole -
These graphic trends, which were described in this post in graphics and design, will play a significant role in the future of graphics and design in 2022. Some of these trends will disappear and new ones will replace them. Graphic design will continue to be dominated by the most prominent specialists. Although the view may shift, it is difficult to predict which direction.
Graphic design trends change all the time. Some are only relevant for a few years, while others last for many years. Not only is it important to keep up with the latest trends, but you also need to be able to mix styles and fashions. Your project will not only look great, but it will also alienate your audience rather than attracting their attention.
Graphic designers must learn their craft throughout your life in order to keep up with the ever-changing design industry. To stay relevant and flexible, you must constantly change or expand your specialization.